> ## Documentation Index
> Fetch the complete documentation index at: https://docs.atomicagi.com/llms.txt
> Use this file to discover all available pages before exploring further.
# Competitor Prompts
> Compare tracked prompts across competitors so you can see where your brand loses share on the questions that matter most
Use this page to compare tracked prompts across your competitor set. It helps you identify where competitor narratives are stronger on the exact prompts your team cares about.
## Questions this page should answer
1. Which competitors are strongest on our tracked prompts?
2. Which prompt groups are we losing most often?
3. Which prompt losses are worth fixing first?
## Before you analyze
* Make sure your tracked prompts are current.
* Filter to one topic or prompt family at a time when diagnosing a loss.
* Pair prompt movement with citations before deciding the fix.
## What this page gives you
* Prompt-level competitor comparisons.
* A way to isolate which brands lead on each tracked question.
* Clear input for content, proof, and authority decisions.
## How to read the prompt comparison table
Start with prompt groups tied to business outcomes.
* `Prompt`: the tracked question or answer scenario.
* `Competitor`: the brand appearing or performing strongly for that prompt.
* `Visibility/rank`: how often and how prominently the competitor appears.
* `Citation/support`: the source evidence behind the answer when available.
Use this rule:
* A loss on one prompt is a signal to inspect.
* Repeated losses across a prompt family are a strategy issue.
* A competitor win with strong citations usually needs proof and authority work, not just copy edits.
## How these metrics are calculated (simple)
```text theme={null}
Prompt win = competitor appears more strongly than your brand on a tracked prompt
```
```text theme={null}
Prompt cluster risk = repeated prompt wins for the same competitor or topic
```
Use prompt comparisons with citations and visibility before deciding the fix.
## How to use this page
### Start with business-critical prompts
Do not spread effort across every prompt. Focus first on the prompts tied to buying intent, comparisons, or product category definition.
### Separate message loss from authority loss
If a competitor wins prompts but not citations, your framing may be weak. If they win both, you likely need stronger proof and stronger pages.
### Turn prompt losses into focused work
One prompt cluster should lead to one concrete next action: improve a page, add proof, create a comparison asset, or strengthen external citations.
## Quick weekly checklist
1. Filter to high-value prompt families.
2. Identify repeated competitor wins.
3. Check whether the competitor also has stronger citations.
4. Decide whether the fix is page copy, proof, comparison content, or authority work.
5. Create one task per prompt cluster instead of one task per prompt.
## How to use filters
* Filter by competitor when diagnosing a known rival.
* Filter by prompt family or topic to avoid mixing unrelated intent.
* Keep date range aligned with AI Search Visibility and Citations.
## What to fix first
| Pattern in Competitor Prompts | What it usually means | Recommended action |
| --------------------------------- | ----------------------------------------- | ------------------------------------------------- |
| Same competitor wins many prompts | They own the narrative for that theme | Refresh core page messaging and proof |
| Competitor wins only one prompt | Could be isolated noise | Watch before creating large work |
| Competitor wins and has citations | Authority gap supports their answer share | Build proof, citations, and source-backed content |
| Your page exists but still loses | Page may not answer the prompt clearly | Add direct answer sections and comparison framing |
| Prompt list is stale | Analysis is no longer aligned to strategy | Refresh tracked prompts before assigning work |
## Team routine
1. Weekly: review top prompt losses on commercial themes.
2. Bi-weekly: update content tasks based on repeated prompt clusters.
3. Monthly: refresh tracked prompts and prune low-value questions.
## Keep in mind
* Prompt-level losses are easier to act on than broad visibility shifts.
* Competitor wins on a single prompt matter less than repeated wins across a theme.
* This page is most useful when prompts are curated intentionally.
## Where to go next
* [Prompts](/data/ai-search/prompts)
* [Competitor AI search visibility](/data/competitors/ai-search-visibility)
* [Competitors overview](/data/competitors/overview)
* [Mentions](/data/ai-search/mentions)