Opportunities groups

Use this page to decide which issue themes your team should fix first, then drill into one group and launch AI help.

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Questions this page should answer

1. Which opportunity groups create the biggest upside right now?
2. Which group should we open first for detailed URL-level work?
3. When should we use Fix with AI to speed up execution?

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Before you analyze

• Keep the same project and date context you use in other Opportunities pages.
• Start with All impact levels, then narrow once priorities are clear.
• Pick one high-impact group first before assigning tasks.

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What this page gives you

• Top workflow cards: All items, Unresolved, In review, Resolved.
• Grouped issue tables (for example Content visibility and Technical).
• For each group: Issue, Effort, Impact, Action items, and Last checked.
• One-click drill-down into affected URLs and fix guidance.

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How to read the top cards

• All items: full grouped opportunity count in current scope.
• Unresolved: items still needing execution.
• In review: items currently being validated.
• Resolved: items marked complete.

Use these cards to track workflow state, then prioritize inside the grouped issue tables.

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How these metrics are calculated (simple)

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Impact

Impact is the estimated SEO/business upside if that issue group is resolved.

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Effort

Effort is the relative implementation complexity and time needed to resolve the group.

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Action items

Action items are the count of affected URL-level issues inside that group.

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Step 1: Start from the opportunity groups overview

In the overview, focus on high-impact groups with meaningful Action items counts. This gives you the best first target to open.

• High impact + lower effort usually means faster wins.
• Larger Action items counts usually indicate a broader issue pattern.
• Last checked helps you avoid acting on stale groups first.

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Step 2: Open one group to see affected pages and issue details

When you click a group row, a modal opens with URL-level items, issue descriptions, and fix guidance. Use this modal to:

• Confirm exactly which URLs are affected.
• Read the issue explanation and How to fix guidance.
• Decide whether to handle manually or trigger AI assistance.

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Step 3: Click Fix with AI for execution-ready help

Inside the modal, each row has a Fix with AI action. Clicking it opens AI help with the selected issue context so your team can move from diagnosis to draft fixes faster. Use Fix with AI when:

• The issue is clear but writing the fix takes time.
• You want a first draft for titles, descriptions, or content updates.
• You need consistent fix suggestions across many similar rows.

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Quick weekly checklist

1. Review groups by impact and effort.
2. Open the top 2 to 3 groups with the highest upside.
3. Validate URLs in the modal and assign owners.
4. Track unresolved-to-resolved movement.
5. Use Fix with AI for repetitive fixes to increase throughput.

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How to use filters

• Impact = High Build a focused queue of groups most likely to move outcomes.
• All impact levels Use this during planning, then narrow once you pick owners.

Use broad filters for planning, then narrow filters for execution handoff.

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What to fix first

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Team routine

1. Weekly: choose priority groups and assign owners.
2. Bi-weekly: review group-level progress and reopen blocked items.
3. Monthly: compare technical vs content workstream impact.
4. Quarterly: remove recurring issue themes with systemic fixes.

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Keep in mind

• Group counts help prioritize, but the modal confirms exact URL-level work.
• Fix with AI accelerates drafting, but your team should still review before publishing.
• Always align group prioritization with business-impact pages.

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Where to go next

• Opportunities: prioritize URL-level execution
• Technical SEO audit: investigate technical root causes in depth
• Google Search keywords: turn keyword-level gaps into updates